A Tale of Two Wendy’s
Truth in advertising is somewhat of a blurred line at best. Fashion companies are notorious for photoshopping models into almost otherworldly perfect beings, without blemish, scar, wrinkle or cellulite. Beer companies NEVER show actors with beer bellies in their ads. Fast food companies always show people who are fit, lean, smiling with perfect smiles and even more perfect skin — no oily pores, blackheads, tooth decay or obesity in fast food commercials… ever!
So, when a company like Wendy’s tries to feature its namesake in ads and that backfires because she’s not exactly grown up to look like the cute little pony-tailed girl in the logo, what’s a company to do? How about hire a beautiful, skinny blonde actor, change her hair color to red and pass her off as “Wendy?” They don’t actually come out and say it, because, well, that would be lying. But, for the average American, close to the perceived truth is good enough.
Do your due diligence when shopping for anything. Don’t believe the hype. Advertising agencies are paid to blur the lines as much as possible in an effort to get as much of your money as possible.